K.B Pro

K.B Pro (Karen Betts Professional) is a leading UK-based company specializing in premium permanent makeup (PMU) and microblading, founded by industry pioneer Karen Betts. It provides high-quality, award-winning pigments, innovative tools, and comprehensive, accredited training courses for beauty professionals.

K.B Pro (Karen Betts Professional) is a leading UK-based company specializing in premium permanent makeup (PMU) and microblading, founded by industry pioneer Karen Betts. It provides high-quality, award-winning pigments, innovative tools, and comprehensive, accredited training courses for beauty professionals.

My Task: As a Digital Marketing Manager, I’ve looked after K.B Pro’s Google Ads account for 2.9 years, reaching a market share of 56%+ compared to their competitors at the time.

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